/ Free Blog vs. Hosted Website: Evaluating the Options
When creating a website or a blog for the first time, one of the first questions to answer is whether to go with a free blogging service such as WordPress.com, Blogger, or Tumblr, or a self-hosted Content Management System (CMS) such as WordPress.org, Joomla!, or Drupal. There are pros and cons to each option, and […]
/ Thoughts on Search Advertising
Using Google AdWords to run your online advertising campaign appears to be easy enough. Just create your account, set your budget, create your ads, select keywords that match your ads to potential customers – and off you go. The advantages are many, not the least of which are the ability to target your ads to […]
/ Featured Client: Elizabeth Miller
We began working with Ms. Miller in July as she was starting nearly from scratch with a new business idea and little more than a domain name registered with WordPress.com. Her site’s content, brand identity, and marketing ideas were in draft form or buried inside her own head. It was a pleasure to work with […]